A group of major ad industry associations is launching a new organization, Privacy for America, that aims to shape federal privacy laws. The new organization says on its website it plans to advocate for a federal privacy law that would establish "comprehensive, clear and enforceable privacy rules … [Read more...] about Ad Industry Launches New Group To Lobby Congress Over Privacy
Ad Industry Trade Groups Unite in New Privacy-Focused Lobbying Effort
In the next few weeks, members of a nascent advertising industry-backed coalition are set to visit Washington to meet with stakeholders in Congress, the White House and a handful of agencies to make their case for a federal privacy bill that includes a stronger Federal Trade Commission enforcement … [Read more...] about Ad Industry Trade Groups Unite in New Privacy-Focused Lobbying Effort
ANA, IAB Form ‘Privacy for America’ Coalition, Propose National Data Laws
Privacy for America is a new coalition founded by trade organizations 4A’s, ANA, IAB and NAI intended to create strict privacy protections for US consumers. The coalition seeks national law that protects consumers, creates a new division of the FTC and strictly punishes companies that breach or … [Read more...] about ANA, IAB Form ‘Privacy for America’ Coalition, Propose National Data Laws